Publish XML or HTML from Tridion?

I created a small evaluation in order to make a substantiated choice between publishing XML or HTML from Tridion. I already assume that you made the choice between static and dynamic publishing Perhaps it will be of interest to someone:

XML HTML
Separating content and presentation / Re-usability of data.
Since the web application completely determines how or which parts of the XML content is presented, the same content can easily be displayed in different ways.
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Tridion publishing Performance.
When publishing XML content, Tridion only needs to render one Component Presentation which will take less time then rendering multiple Component Presentations.
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Maintenance and extension of Component Templates.
Your templates in Tridion will be simpler and thus easier to maintain. The complexity is transferred to the web application which is much easier to main then Tridion templates (try debugging or refactoring your code in Tridion).
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Minimizing CMS development dependencies
Changes in the HTML templates will not result into changes of the CMS template code.
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Presentation performance.
Rendering the XML into HTML on the presentation server will use more resources then displaying plain HTML.
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Complexity of the web application
The web application will be partially responsible for rendering the content.
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Grand total + -

SDL Tridion blueprinting for multilingual websites

Extending your online reach by targeting local audiences in their own language without compromising global brand consistency. This is what Tridion blueprinting is all about:

  • Effectively managing your global message and allow local content editors to adapt and extend that message to incorporate cultural differences and local messages. This will maximize your impact on local markets and still keep the costs manageable.
  • It enables reuse of web applications, cms templating and web design, for each sub site you create. This shortens the time to market for a new website considerably. A good example is the Equens Merger where 6 websites were created in record time.
  • Content can be reused over different websites and channels. There are however some limitations to reusing content in Tridion which need to be considered when creating a Tridion blueprint (todo write about limitations).

In my previous article I showed an elementary blueprint which contained only one language and one website. The picture below shows what the blueprint will look like when an additional language is added.

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SDL Tridion Blueprinting elementary

Blueprinting is the name Tridion uses for creating a hierarchy of publications. Every publication in the hierarchy contains a specific website building block (XML schemas,content, templates, layout, applications). Each child publication inherits the building blocks of its parent(s). The publications lowest in the hierarchy are the publications where content, layout and applications come together and form a website. The building blocks inherited from a parent publication are read-only unless you “localize” (i.e create a local copy) them.

Choosing the right blueprint for your organization is critical to the success of a Tridion implementation. If you fail to get the blueprint right then future changes to it will prove to be very hard and the usability of the system very low. Even the initial implementation of a simple, one language and one channel, website will be a daunting undertaking and will remain a challenge during the entire product life cycle. Read the rest of this entry »

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